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Business Info

Business Name

i3investor.com - privately held company providing investment services and a web portal

Existing website: http://www.i3investor.com/

What do you do?

We provide a stock investment portal for the general public. The investment portal provides blogs and news, price targets, portfolios, forum and other investment tools to the users. We intend to enhance the products offerings in the future. Our tagline is to empower the general public to be an Independent, Intelligent and Informed investor.

What is the exact name you would like in your logo?

i3investor.com - with the emphasis on "i3"

You'll receive designs for biz cards, letterhead and envelopes.

Bizcard, letterhead and envelope design

Target Audience

What is your industry?

Finance -> Investment.

Describe the target audience for your logo and stationery

Our audience are general public who are are already investing or learning to invest in the stock market. Most of our users are male between 25 - 35 years old.

What 3 things would you like to communicate to your audience through your logo and stationery?

We like the i3 to portion of the logo to be portrayed like a "cube", as in i-cube.
We like the cube to be dynamic, perhaps looking like an "opening" cube.
We like the i-cube portion to be unique and able standout on its own - like the "f" in Facebook, "t" in Twitter or "SU" in stumble upon.

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

For logo: text and image.
We like the simplicity in the cube as in the following sites:

For bizcard, I like the front orientation to be in portrait, while the back to be in landscape. Please see the attached image samples.

What colors do you want to see in your logo and stationery?

Preferably orange, red, white. Color must blend nicely to our existing website: http://www.i3investor.com/

What colors do you NOT want to see in your logo and stationery?

Black, green, purple, blue

What adjectives should best describe your logo and stationery?

The "cube" portion should be agile, liquid, transforming.
The "investor" portion should be serious, formal. Overall design should be modern and clear.

Where will your logo be used (print, website, etc.)?

Website, bizcard

Do you have additional info or links you want to share?

Refer to our existing website for our current logo. We like the new logo to be a major improvement from there, but not too complicated. It must blend nicely into our existing website. We like our logo to be easily identifiable when someone sees the logo without the text.

Feel free to suggest alternative styles or ideas.



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