LET ME TELL YOU ABOUT US:
LaunchLegally.com helps churches Launch Legally. Meaning, help churches and ministries take the required steps to get started legally...a step many do not know how to take. Our services typically aim toward Pastors, specifically church planters (people starting churches from scratch). We do all the work for them, allowing them to focus on ministry, instead of administration.
HERE IS WHAT WE NEED:
Most church planters are concerned about the spiritual aspects of starting a church. They also need to be aware and serious about the legal aspects of setting up a church. Our name "LaunchLegally.com" suggests that there is such a need, but the topic would probably seem mundane. We want to have a branding solution that will make our seemingly 2nd rate topic stand out on a business card or a large banner at a tradeshow. Having something of a web 2.0, modern and bold styled theme would be nice. We want the words Launch Legally to be legible. Though a nicely styled font might do the trick, having a symbol would also be a big plus. We don't want our potential customers eye's to glaze over when they see the word LEGAL. Instead we want them to feel that what we provide is essential to their success.
OUR TARGET AUDIENCE IS:
Our customers are Pastors, church planters specifically. They have a concern about their lack of understanding in the "legal" side of ministry and are looking for a trusted resource to help hold their hand throughout this process. We want them to think that we are TRUSTWORTHY and INNOVATIVE as well as will help them create the most SOLID foundation possible for a ministry they plan on pouring their lives into. We want them to think of us as the INDUSTRY STANDARD. To think we are the ANSWER to their need for LEGAL GUIDANCE.
WE LIKE THESE DESIGNS:
http://www.cloversites.com Very clean. Says life and planting to me.
http://www.churchplantmedia.com Again, very clean. Crisp. These are the type of sites that these church planters are looking at. Easy to navigate.
http://www.faithhighway.com Another example of the Look and Feel that I think we need. Think life, clean, planting. Think iPod with clean lines a lively pictures.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
As of right now we don't have any must haves or must not haves.
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