• Award$300
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  • Creatives8

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Business Info

Business Name

KinderZeit

What do you do?

Furniture and accessories for babies and kids. On the upper end, with state of the art materials and design, and NOT the usual cushy, comfy, rabbits and ducks type of approach

What is the exact name you would like in your logo?

KinderZeit

You'll receive designs for biz cards, letterhead and envelopes? Do you need all of these?

all of it

Target Audience

What is your industry?

Furniture and Design, baby and kids market

Describe the target audience for your logo and stationery

Moms and Dads class A and B, looking for exclusive furniture and room accessories for their babies and kids. Not limited to luxury, but also to a ludic experience, educational and perceived as safe and robust articles

What 3 things would you like to communicate to your audience through your logo and stationery?

1 Safe: all itens are made with non toxic materials, and design that takes into consideration the risks associated with kids playing
2 Design: kids will grow up already understanding quality design and that this does not necessarily comes from luxury items, but from matching their tastes and dreams
3 Exclusive: not the run of the mill furniture that you will see at every corner

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

text only is my preference, but open to an add on of image if it enhances the concept

What colors do you want to see in your logo and stationery?

colorful but not tacky, use your imagination without too much restriction

What colors do you NOT want to see in your logo and stationery?

single pink 0r single blue, avoiding association with one single gender

What adjectives should best describe your logo and stationery?

Quality, Exclusive, 21 st century, grounded

Where will your logo be used (print, website, etc.)?

Print (folders, cards,) and website. It should be easy to engrave on metal, as we will add a id brand plaque to each item

Do you have additional info or links you want to share?

It should not be limited to a design only for furniture, allowing later expansion for clothing, fragrances, etc Think KinderZeit in the long run as a business pampering kids with style, comfort and exclusive options

Materials

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