• Award$1500
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  • Creatives39

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LET ME TELL YOU ABOUT US:

Maverick Extrusion Development Group is the third company in the Wenger Group. Currently, our brand portfolio includes commercial food and feed processing systems in the following tiers:

Wenger (the "corporate jet" of commercial extrusion processing of foods and feeds)

Extru-Tech (the "twin-engine turboprop" of commercial extrusion processing of foods and feeds)

Maverick Extrusion Development Group (the "single engine Super-Cub" of commercial extrusion processing of foods and feeds).

In the '50s and '60s, the Wenger brand made great use of "Cowboy" imagery in our products and services. These images always had strong recognition and respect from the international community. I want to rekindle those triggers with the new company. The business model of Maverick Extrusion Development Group also breaks from tradition and thus is "Maverick" integral to the entire company.

HERE IS WHAT WE NEED:

I need a readily identifiable logo that captures the spirit of a "Maverick" brand. It needs to be a design that is easily transnational since the primary marketplace is international.

OUR TARGET AUDIENCE IS:

Small farmers cooperatives or family-owned businesses interested in expanding their current operations to include extruded pet and/or aquatic feeds.

Our target audience is NOT established pet or aquatic feed manufacturers. Our other brands (Wenger and Extru-Tech) are currently servicing those accounts.

WE LIKE THESE DESIGNS:

A strong, logo that becomes readily identifiable with Maverick Extrusion Development Group.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Absolutely do NOT want to see clever images composed of the "MEDG" acronym.

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