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LET ME TELL YOU ABOUT US:

Here is a little bit about our company and its history:

The Individual Group was established in 1926 as a paper and janitorial distributor to small restaurants and doctors offices. At that time, The Individual Group became one of the first distributors of Dixie cups in Southern California, and we continue to do so over 80 years later. The Individual Group history is truly one of hard work, dedication and integrity true principals of a strong foundation.

Over the course of 30 years The Individual group began to boldly venture in to new emerging markets one of which was the fast food and take-out industry, our founders were highly adept at discerning that this would pave the way to our companys success. It was during this exiting movement that the company realized that in order to meet the demands of this growing industry it would need to secure long term relationships with key suppliers such as Dart Container, which at the time was a small but growing manufacturer of foam cups and containers. Today that same forward thinking and innovation has placed the Individual Group as Southern Californias largest independent wholesale distributor of paper food and janitorial supplies as well as cementing its place as the largest distributor of Dart products in the United States.

Today The Individual Group is a third generation family run business. Supported by a loyal and committed team of over 200 employees together we strive to provide the best quality products, competitive pricing and exceptional customer service.

As we get ready for the 2nd major expansion of our company, we've decided to change our name so that it clearly reflects what we do. We are also hoping to attract the right talent by making sure our name and logo clearly represent our company and industry.

HERE IS WHAT WE NEED:

What we need is a logo that incorporates the following:

* Our initials IFS (Individual FoodService)

* the year our company was established - 1926 (absolute must)

* Includes a reference to our old logo which is a paper cup sorrounded by a sunburst(this is preferred but not mandatory)

* Our stationary should have our logo next to:

-- company's full name (Individual Foodservice)

-- the phrase "A Division of Perrin Bernard Supowitz Inc."

-- Paper . Food . Janitorial . Packaging

OUR TARGET AUDIENCE IS:

Everyday restaurant people. Wholesalers. Schools.

WE LIKE THESE DESIGNS:

Fabri-kal's logo:

http://www.pjpmarketplace.com/v/vspfiles...

(the red logo on the left stands out. Their logo is very recognizable. We like its simplicity

Solo's logo:

http://www.oppictures.com/logos/SOLO_LOG...

(the incorporation of cup into the logo and the recognizable font)

WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:

What we need is a logo that incorporates the following:

* Our initials IFS (Individual FoodService)with a unique font that is very recognizable. The font does not need to be out there, it could be a simple font with a little twist.

* Includes a reference to our old logo which is a paper cup sorrounded by a sunburst(this is preferred but not a must)

* Includes the blue / red colors of the KFC logo. (we are open to other colors, but a dark shade of blue is preferred).

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