• Award$1000
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  • Creatives66

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LET ME TELL YOU ABOUT US:

Echoing our commitment to doing business in ways that are good to the earth and to each other. From the way we buy our coffee, to minimizing our environmental footprint, to being involved in local communities. Its doing things the way we always have globally-diverse.

your voice our community

Welcoming giving everyone a sense of belonging.

Weve always believed in giving back to the communities where we do business and in bringing people together, this campaign would reinforce this effort.

HERE IS WHAT WE NEED:

Need a logo for our Department: Global Diversity

& for our tag line: Diversity = Inclusion + Equity + Accessibility.

We will use this "logo" on stationery, clothing or websites.

Words describing the logo would be: connectedness, inclusive, embracing all people, strength as in foundational strength. Want the logo to be a very simple, bold design that leaves a feeling of energy, growth, inspiration. Prefer something symbolic or abstract.

Colors; should be earth-tone & not more than a 3-color process to reproduce (this includes white & black)

OUR TARGET AUDIENCE IS:

Customers, co-workers, comunity based organizations, architects, social justice organizations, diversity organizations, communication specialists.

Welcoming giving everyone a sense of belonging.

Weve always believed in giving back to the communities where we do business and in bringing people together, this campaign would reinforce this effort.

WE LIKE THESE DESIGNS:

Like abstract symbolism . . . RED, nike, mercedes, target, bp, intel - for their simplicity and boldness. Like the idea of somehow using a circle to symbolize an ever widening circle - maybe a circle with a symbol inside that looks like the abstract form of an upper body - head and outstretched arms (actually look like a sun or moon) - like reaching out, embracing everyone . . . egads - this is your area of expertise . . have at it

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Absolutely don't want: a circle of the world with people around it, standard disability symbols like a person in a wheelchair or symbols like ramps. No people, complicated artwork,

please no rainbows; butterflies; people holding hands; worlds; etc.

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