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Business Info

Business Name

Karen Schultz Hand and Upper Limb Strategies

What do you do?

I provide training and consultation to health care professionals (doctors, physical and occupational therapists, athletic trainers) and legal/economic professionals

What is the exact name you would like in your logo?

Karen Schultz Hand and Upper Limb Strategies / KSHULS

What specific designs do you need?

[u'Business cards', u'Letterhead', u'Envelopes']

Target Audience

What is your industry?

Health Care and Biotech

Describe the target audience for your logo and stationery

Health care professionals (doctors, physical and occupational therapists, athletic trainers) Legal/economic professionals
Hospital rehabilitation departments
Owners/managers of physical therapy practices

What 3 things would you like to communicate to your audience through your logo and stationery?

High level of expertise
High tech/ high touch
Clarity of thought

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

Text and image
Mostly prefer sans serif fonts
My biggest competitors are:
https://handlab.com ( I think this is a nice clean logo)
http://www.doctorsdemystify.com (again--a clean logo and communicates well)

Here are some designs that I like:
http://pix8creative.com/pages/portfolio.... Whitehorse Massage Therapy Clinic

What colors do you want to see in your logo and stationery?

I like bright colors but not acidy ones
Prefer not to have orange and yellow but these could be blended in with other colors if the balance works
Aqua, green, purple and peach are favorites but I don't want the colors to be overly "feminine"

What colors do you NOT want to see in your logo and stationery?

As stated above--prefer NOT to have acid colors or yellows and oranges

What adjectives should best describe your logo and stationery?

Clean and well organized

Where will your logo be used (print, website, etc.)?

Logo must work in all possible locations/situations: print/website/exhibit signs. Must work when seen small as well as large.

Do you have additional info or links you want to share?

Because my specialty is hand and upper limb rehabilitation--I would like a stylized image of a hand/arm to be an element of the logo.
I have a hand logo that has been part of my logo for many years and it might be possible to incorporate that--I will attach it in the "Materials" section.
I also enjoy spirals as a design element and I think this connotes creativity--something that I am known for. I love the spiral sculpture in the attached photo and I have wondered if this could inspire a logo that incorporated both hand/arm with this fluidity.
I have also attached an image of a "computer generated" hand--the posture is very soft so it combines "science and humanity"



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