LET ME TELL YOU ABOUT US:
Triple E Productions is a brand new corporate education and entertainment company that needs an identity!
Our goal is the shake-up the corporate events industry in Australia; to produce quality, large scale edutainment experiences. That is, produce large corporate events that are focused on providing memorable experiences that educate, motivate, inspire and entertain.
We will do this by partnering with the Best of Breed in marketing, IT, media, associations, staging, and, of course, speakers. We will capitalise on the current ho-hum corporate events scene by focusing on quality, service and edutainment.
Our objective is to create edutainment experiences that attract large number of customers (500-1500) paying a premium price, and a small number of high value sponsors. These edutainment experiences will be packaged as tours and held throughout Australia.
We will be unashamedly populist - use only big name, popular and rare speakers packaged together - you won't get to see these people of the same ticket ever again!. Speakers will be a combination of business leaders (Richard Branson, Jack Welch etc) management gurus (Tom Peters, Seth Godin, Malcolm Gladwell etc), sporting legends, and other icons.
These will be events that medium-large organisations (both public and private) can invite staff along for education, reward/motivation or use to entertain clients.
HERE IS WHAT WE NEED:
We are looking for a new logo that could go on a website, business card, letterhead and clothing. What we'd like to have is a logo that conveys a brand that is vibrant, memorable and innovative. We are keen to position ourselves as a highly distinctive alternative to what is already in the crowded corporate conferencing and events market.
The new logo will set the tone and theme for a new website which will be developed later. The logo will also be used extensively at our events and therefore must look good enlarged on a big screen in an auditorium.
OUR TARGET AUDIENCE IS:
Our target market is middle/senor managers in medium/large public, private and government organisations.
WE LIKE THESE EXAMPLES:
We don't have any examples yet, but we like logos that can have independent text and image elements that can be used both together and separately with visual success.
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
COMPANY NAME: Triple E Productions (capitals not necessaryup to you)
TAG LINE: Education, Entertainment, Events (if you come up with a design that you believe is great but doesnt work with the tag line please submit as we are open to further ideas)
ICON/GRAPHIC: The logo must consist of an icon/graphic
We're open to creative color choices right now. We will add comments frequently and leave feedback as to what direction we would like the design to take if there are elements that stand out to us more in the next few days.
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