• Award$1200
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  • Creatives41

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Creative Brief

Who are you?

Cunix Enterprises is a holding company for a number of service-driven businesses. The business is headquartered in Columbus, OH, with businesses throughout the Midwest and Florida. You can think of the Cunix Companies like Ford (an umbrella brand) with various companies encompassed underneath (similar to how the Ford family of vehicles includes Taurus, Mustang, Fusion, etc.)

Building Businesses that Inspire Happiness will be used as a tag line, conveying the core beliefs of the company and guiding employees behavior. It is supported by the values of passion, integrity, empowerment, family and giving back to the community.

What do you need?

We need a logo that incorporates the tag line. In addition, a stationary package (letterhead, business card, envelope) is needed. Elements on business card to include Name, Title, Street Address, City, State, Zip; Cell number, fax number, email address, URL

Who Is Your Audience?

Business leaders, potential investment partners, and business referral sources. It needs to project professionalism.

Requirements

We Like These Examples

Colors: Wed like to see a variety of color palettes. At first pass, were interested in color combinations of PMS metallics 8502 and 8503 with 8500. Other color suggestions are more than welcome, with blue as a dominant color. More typography than heavy graphics preferred. A graphic of an illusion of a wing span or soaring (ie soaring seagull) concept might be interesting.

We Absolutely Must Have

Name of company: Cunix Enterprises
Tagline: Building Businesses that Inspire Happiness

Materials

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