LET ME TELL YOU ABOUT US:
MedicalTrek is a company specializing in international healthcare. Think of us as the tripadvisor of the healthcare industry -- we will help consumers shop for elective surgical procedures as hospitals throughout the world. Think Social Marketing + eCommerce + healthcare. We only work with US-certified hospitals and the best physicians that can be found in countries throughout the world; quality is our top priority. We aim to offer healthcare and health insurance at the lowest rates while offering the highest quality.
HERE IS WHAT WE NEED:
We need a logo and a business card. The logo should contain the words either "MedicalTrek" or "Medical Trek" It is important that the logo immediately signify health to the user audience. An indication of quality and trust is important. Travel is secondary but could be incorporated.
The logo should be very professional in nature. No cartoonish figures, symbols, or letters.
A logo that is 2-3 colors would be preferred, but if transparency is used, feel free to use shades of the same color.
MedicalTrek will offer all types of healthcare, so it must not focus on a particular type of surgery.
OUR TARGET AUDIENCE IS:
Age 40+. The audience is a global audience, so symbols that have international meaning could be incorporated. Also, fonts that are difficult to read should be avoided, but it should be something catchy.
WE LIKE THESE DESIGNS:
Looking for modern, clean design that says were easy to use but powered by sophisticated and reliable technology, are leaders in the area of social marketing, insurance, and quality healthcare. That we are a cutting edge start-up that thinks out of the box. Consumer-facing company.
There is flexibility around the type of design we are interested in, ranging from very professional to web 2.0 like. Feel free to try multiple types of design.
Designs of professional look that we like:
Web 2.0 like designs we like:
http://www.logoorange.com/logo-design-08... -- except new crest and ugly 80s
Bright colors can be used, except for pink, but it is not necessary.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We do not want metallic surfaces, we do not want pink, or other childish colors. No black backgrounds.
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