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Business Info

Business Name

Javelin

What do you do?

Javelin has been helping Canadian design and manufacturing companies to design better products with 3D software, comprehensive training, and value added services.

Our software and services include 3D CAD, FEA/CFD Simulation, Product Data Management, Sales/Design Automation, Product Documentation Design, and 3D Printing (Rapid Prototyping)

Learn more at http://www.javelin-tech.com

What is the exact name you would like in your logo?

'Javelin', as an optional addition we also have a new tagline which is 'Aim High'

You'll receive designs for biz cards, letterhead and envelopes.

A logo is the primary thing we require, designs for letterheads, envelopes and business cards would be plus

Target Audience

What is your industry?

Technology, Design and Manufacturing, 3D Software

Describe the target audience for your logo and stationery

Design and manufacturing professionals of all ages. You can see example of customers we work with here: http://www.javelin-tech.com/main/success...

What 3 things would you like to communicate to your audience through your logo and stationery?

1. If possible we would like to communicate the concept of 'aim high' in our logo as this is our new tagline and what we want customers to do.

2. Our software and services help our customers to be 'innovative' and design cool products.

3. The name Javelin evokes 'forward motion' and 'flight', 'moving customer projects forward', these are other concepts that could go into the logo.

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

We would like to keep things as simple and minimalist as possible, we like:
HP - http://www8.hp.com/ca/en/home.html
Adobe - http://www.adobe.com/
Dell - http://www.dell.ca/
Herman Miller - http://www.hermanmiller.com/
Linkedin - http://www.linkedin.com/

What colors do you want to see in your logo and stationery?

We would like to stick to our existing colours:

Blue - RGB 36, 72, 132. Web palette #244884
Orange - RGB 255, 153, 0. Web palette #FF9900

Shades of grey, brown and black.

See our website for details: http://www.javelin-tech.com

What colors do you NOT want to see in your logo and stationery?

Ideally would like orange and blue in the logo. Open to suggestions though, no particular colours that should be avoided.

What adjectives should best describe your logo and stationery?

Simple, clean, bold, cool, innovative.

Where will your logo be used (print, website, etc.)?

The logo is to be used on the web and print material. We would also like to use it for social media so it needs to work at a small scale - so a symbol or abstract mark would be required.

Do you have additional info or links you want to share?

We are NOT looking for a fancy 3D type of logo which many of our competitors use, really a simple design.

The design does NOT require a Javelin/spear either, but designs that include the shape of a Javelin/spear are welcome.

We are dropping the word 'Technologies' from our company name.

Materials

Contract
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