• Award$300
  • Entries43
  • Creatives13



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Business Info

Business Name

Tori Klassen

What do you do?

copywriting, communications planning and consulting, speechwriting,

What is the exact name you would like in your logo?

Tori Klassen

What pieces of stationery do you need designed (biz cards, letterhead, etc.)?

logo for my web site header, business cards.

Target Audience

What is your industry?

Communications and Marketing

Describe the target audience for your logo and stationery

PR firms, design firms, businesses looking for contract creative/copywriting

What 3 things would you like to communicate to your audience through your logo and stationery?

Professionalism in how I conduct my business
Clarity in the finished product
Approachable, even a bit quirky in my personal style

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

I like a minimalist style, not too flowery, not too busy. Text plus a simple image is best.

What colors do you want to see in your logo and stationery?

Perhaps a green paired with a contrasting purple? But muted, not over the top.

What colors do you NOT want to see in your logo and stationery?


What adjectives should best describe your logo and stationery?

confidence. polished. friendly. accessible. professional.

Where will your logo be used (print, website, etc.)?

Web site and business cards primarily.

Do you have additional info or links you want to share?

www.toriklassen.com - I really hate my header! But I like the colour scheme with the gold and the blues in the image.



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