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Business Info
Business Name
Affinity Alliance
What do you do?
We work at the intersection between business development and social impact as organizers, advocates, and consultants.
We help individuals and institutions align interests and leverage resources to drive business growth and empower social impact projects. We connect business leaders, entrepreneurs, capital partners, and independent professionals who recognize the value of collaborating with a greater sense of purpose.
TAGS
aligning people and values
Social Enterprise Innovation Engine
Build a more purposeful professional network
Dont just make a profit. Make an impact.
Aligning resources and values for profit and purpose
A network of impact
Adventures in Social Enterprise
Collaborative Impact Innovation Network
What is the exact name you would like in your logo?
Affinity Alliance
You'll receive designs for biz cards, letterhead and envelopes.
yes
Target Audience
What is your industry?
Consulting & Professional Services
Describe the target audience for your logo and stationery
Potential Partners, Clients, & Associates
Our target audience is progressive individuals, business owners, institutional leaders, independent professionals, philanthropists, nonprofits, 60% women, 25-55, but it should feel fresh, expansive, and innovative.
Businesses Large & Small
Women In Business
Financial Institutions
Philanthropist & Foundations
Progressive Investors
Independent Professionals in industries related to business development, pr, etc
New Young Millionaires From Silicon Valley
UC Berkeley Hass School OF Business
Socially conscious investors
Anyone looking to make a bigger impact with their business and their resources
What 3 things would you like to communicate to your audience through your logo and stationery?
innovative, approachable, not too slick, community feel.
see detailed design brief link included below
Style and Concept
What logo and stationery styles do you like (text only, image only, text and image, etc.)?
Text and image- we like non pretentious and honest fonts
What colors do you want to see in your logo and stationery?
see briefing, blue, white, black
What colors do you NOT want to see in your logo and stationery?
not sure
What adjectives should best describe your logo and stationery?
should feel simple, spacious, organized, friendly, professional, innovative
Where will your logo be used (print, website, etc.)?
web, cards, print
Do you have additional info or links you want to share?
Please read more detailed design brief with clear examples and images that should make your job easier
http://tinyurl.com/d8j8lk8
Materials
Contract
Files
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