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Business Info

Business Name

1st Cacher

What do you do?

1st Cacher is a new Geocaching Shop. We also will be part of the 'social media' where we will be posting on Blogs and Facebook.

What is the exact name you would like in your logo?

1st Cacher

What pieces of stationery do you need designed (biz cards, letterhead, etc.)?

Logo for Letter head, Biz Cards, Website, Blog, T-Shirts and Facebook

Target Audience

What is your industry?

Outdoors, Hiking, Family, high tech treasure hunt

Describe the target audience for your logo and stationery

Geocachers associate with the outdoors. This includes Hiking, Camping and spending time with family. Geocachers also think of it as a high tech treasure hunt.

What 3 things would you like to communicate to your audience through your logo and stationery?

Outdoors
Green
Finding

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

The main part of the logo will need to be the name. We believe the name needs to stand out and not have any graphic overwhelm the name.
We are partial to the helvetica font. We are not stoppting you from picking a different font.

When thinking about the design, I thought about having the design with three round objects with the logo, the round objects would be things like hiking, the smilely (from geocaching.com) and something else.
http://www.prdelclub.cz/
http://www.headstandmedia.com/wp-content...
http://i.bnet.com/blogs/noorda_mta_nyc_s...
http://bit.ly/bTX076

What colors do you want to see in your logo and stationery?

no restrictions

What colors do you NOT want to see in your logo and stationery?

no restrictions

What adjectives should best describe your logo and stationery?

Outdoors, Colorful, Playful, Happy.

Where will your logo be used (print, website, etc.)?

We need to have the logo go across everything.
1 - Web Site
2 - Web Store - http://www.1stcacher.com/store/
3 - Blog - http://www.1stcacher.com/blog/
4 - Facebook - If you notice, facebook prefers 'square' logos. While our main logo doesnt need or prefered to be square, it needs to work as a square logo.
5 - Business Cards/etc.
6 - T-Shirts (want to make sure it works well with t-shirts)

Do you have additional info or links you want to share?

1st Cacher is looking for an 'eternal' logo, one that will last a long time. We arent looking for a faddish type logo.
We would like to have some type of design to go with the logo where if someone saw it they would know it was ours over time but the main focus needs to be the name.
If you dont know about geocaching, please search the web.
While we have given a few ideas, please feel free to expand on anything here.

Materials

Contract
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