What do you do?
This is a closed invitation-only community website for mothers with children. The purpose is to do market research on their product and brand preferences, create new products and services for mothers, children and families. The community members (mothers with children) are able to participate in discussions, surveys, chats and co-creation/innovation projects. Global brands targeting mothers/children/families are sponsors of this market research community.
List the size requirement(s) for your landing page
Please see the attached image for dimensions and size. NOTE: WE ONLY NEED THE BACKGROUND DESIGN + HEADER.
What is your industry?
Consumer products for mothers, children and families.
Describe the target audience for your landing page
Target audience is mothers with children age 0 to 12.
What 3 things would you like to communicate to your audience through your landing page?
Positive attitudes and lifestyles.
Innovation and creativity.
A womans role as a mother as well as an individual.
How is your company different from your competitors?
We offer invited mothers a chance to discuss their needs and ideas, and influence how major brands choose which products and services to create and launch in the future.
Style and Concept
What landing page design styles do you like?
Colourful and vibrant. Human touch (personality, people). Organic rather than "techy".
What colors do you want to see in your landing page?
No special requirements.
What colors do you NOT want to see in your landing page?
Not pink and not too much "clich" (not "soft-focus" generic stock photos of mother-child love).
What adjectives should best describe your landing page?
Fun and creative.
Female with an attitude.
Social, connecting people and community.
What content must be included in the landing page?
No content, we only need the "design framework"/ background design and the header.
Do you have additional info or links you'd like to share?
IMPORTANT: What we need you to design is described in the attachment. We need a background design only, the content area is not to be designed or changed. The background design can be any style (full image/design covering the whole page, or just parts of the page). Note that the background images will be covered by the content area as shown. The final output must be sliced into four separate images as specified in the attachment:
- Background Top (minimum 1920 px wide, 180 px tall)
- Background Middle (minimum 1920 px wide, 500 px tall)
- Background Bottom (unlimited size)
- Header (960 wide, up to 135 px tall) - optional
This is a link to another site based on the same framework (but this site is unrelated and "unbranded"/ un-desgined): https://onlivepanel.com/
This is just to show the set content area around which this design should be placed.
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