• Award$400
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  • Creatives21

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Creative Brief

Who are you?

Hi - our website is at www.fleurings.com

Fleurings were created by Samantha Lockwood and are earrings that holds live flowers.

They were recently worn by Crystal Bowersox on American Idol and featured in US magazine.

What do you need?

Right now we have a TERRIBLE website that is way too busy and confusing and does not clearly explain what Fleurings are.

I am looking for a very simple and clean landing page that visually explains what fleurings are...

Who Is Your Audience?

woman age 15 to 75

http://www.facebook.com/samantha.lockwoo...

Requirements

We Like These Examples

I love the simplicity of http://www.sandyleong.com/

We Absolutely Must Have

Simplicity

Only one example of earrings with flowers (and person). Need to find the best example from extensive photo library ....or use flash or something to explain how they work ...

Feel free to look for more photos from Samantha Lockwoods photos at http://www.facebook.com/samantha.lockwoo...

Feel free to revise logo

I WANT SOMEONE TO SEE THE LANDING PAGE AND IMMEDIATELY KNOW WHAT FLEURINGS ARE (EARINGS THAT HOLDS FLOWERS)

Materials

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