Newtown on the River
What do you do?
Newtown on the River is a downtown food/entertainment center featuring a variety of restaurants,
live-music clubs and boutique-style restaurants. There is also a theater and a popular museum.
Very active during evening hours.
List the size requirement(s) for your landing page
What is your industry?
Dining & entertainment center
Describe the target audience for your landing page
Adults - 50/50 male and female 21 and up
What 3 things would you like to communicate to your audience through your landing page?
fun, excitement, inviting
How is your company different from your competitors?
Newtown on the River is a multilevel entertainment district with indoor parking. Patrons can
visit numerous establishments (restaurant, theater, museum, shops) on foot in a secure environment.
Style and Concept
What landing page design styles do you like?
What colors do you want to see in your landing page?
no particular preference, either use colors from the logo, or colors complementary to the logo colors, just keep it fun looking!
What colors do you NOT want to see in your landing page?
What adjectives should best describe your landing page?
Inviting, provocative, exciting, bright, fun -
What content must be included in the landing page?
Lorum ipsum fine for content, social bookmarks should be included in your design and perhaps a newsletter signup box (email text box w/ button will be fine)
Navigation place holder can include: Dine / Play / Events / Visit / Information / Contact
Do you have additional info or links you'd like to share?
Most sites for similar companies are very "wordy" and not very exciting. Probably the best one we've seen is http://www.watters-creek.com/, though that is focused more on shopping vs dining and entertainment, but has a good use of color, photos, space, etc
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