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Business Info

Business Name


What do you do?

We are a junkyard and auto salvage yard online yellow pages. Users come to our site (yardquest.com) to search for junkyards in their area to find used car and truck parts. I have recently purchased a number of domains that I want to use as content pages to drive traffic to yardquest.com.

List the size requirement(s) for your landing page

1024 x 768 (keep sizes that fit all browser capatabilities and are able to be viewed when maximized)

Target Audience

What is your industry?


Describe the target audience for your landing page

Target audience is users looking for used car and truck parts in their area. The page will contain search engine content text to drive traffic to the page. Users must be directed to a button to send them to yardquest.com.

What 3 things would you like to communicate to your audience through your landing page?

1) Junkyards are located in the area that users live
2) Users will find used car and truck parts in their area of the USA
3) By clicking the button, users will be directed to the junkyards in their area

How is your company different from your competitors?

My competitors do not focus on location based directories. I believe that online yellow pages have disappeared and now the search engines have become much smarter, so it is more difficult to compete.

Style and Concept

What landing page design styles do you like?

I DO_NOT like corporate or cliche automotive, if I see these I will automatically remove. Try to be creative, please.

What colors do you want to see in your landing page?

Please see the file attached: Color_Palette.JPG, for colors to be implemented in the site. Also integrate a variant of green or grass, as it communicates recycling.

What colors do you NOT want to see in your landing page?

Loud contrasting colors -- red, etc.

What adjectives should best describe your landing page?

CONVERSION -- conversion by the button to yardquest.com

What content must be included in the landing page?

The template would have to be dynamically designed so that it can be
easily modified to customize to the domains listed below.

The content that MUST be included in the landing page is a prominent button for conversion to yardquest.com. "In the template design, there must be room for an image on the upper left hand side where in the future, a State's image will be placed for the domain it represents.



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