zarloc has picked a winning illustration design

For $325 they received 33 design concepts from 7 designers!

  • Award 1
    5 business people_by Krotopus by crotopus

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Starts:12-Apr-13 2:28 a.m. GMT

Ends:26-Apr-13 2:28 a.m. GMT


Award 1: $325, was awarded to crotopus


JPG, Vector EPS


Preview: crowdSPRING Contract


There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Roster With Ross

What do you do?

The ROSS system is the centre piece of a workforce management plan. Comprising six cloud-based modules like payroll and time & attendance based around a core of efficient and effective rostering, ROSS helps any business with a pool of casual and full-time staff.

ROSS takes into account KPI targets, awards, penalties and staff availability to empower front-line managers to complete rosters on-time and on-budget so they know what their wage costs will be before the week starts - saving $85,000 a year! Payroll staff will love ROSS too, as approved actual hours worked can be exported to many payroll systems. Over 15,000 staff are rostered by ROSS each week; visit

How many pages of illustration do you need?

5 separate figures in 5 different files

What do you need illustrated?

I need 5 graphics for the home page of our new website. Immediately above the figures it will say "How can ROSS help you?"
The theory is that a user (usually one of the five types of business people, that's who we're targeting) will visit our site and immediately be able to identify with one of the five graphics and say, "that's me." They'll click on that figure to get more information about the specific ways the product can help them.

5 types of business people in appropriate dress for their role.
• Restaurant manager
• Operations Manager (business person)
• Chief Financial Officer (suited figure)
• Franchisee (for example owner of a franchised quick service restaurant)
• Line Manager (Manager)

Does your illustration need to be a particular size?

Vector format preferred, on transparency. Fit the whole person, no background, head to feet, so that the aspect ratio is "normal" for a standing figure

What is your industry?

Software and InfoTech

Describe the target audience for your illustration

The target audience is the actual business people who we're representing with the illustration; that is, the actual CFO or Manager or Franchisee etc

What 3 things would you like to communicate to your audience through your illustration?


What lillustration styles do you like?

Something between this:
and this:

What colors do you want to see in your illustration?

can use any colours. the illustration will sit on grey: #333333

What colors do you NOT want to see in your illustration?

colours that don't clash with

What adjectives should best describe your illustration?

fun, bold, dramatic, stylised, strong, very slightly cheesy, inquisitive

Where will you use the illustration (print, website, etc.)?


Do you have additional info or links you'd like to share?

like to see the cfo in a suit

Brief updates

By zarloc on 12-Apr-13 6:31 a.m. GMT
I'm away for the weekend so I'll come back to you Monday at 12pm Adelaide time
By zarloc on 16-Apr-13 1:41 a.m. GMT
A restuarant manager should look something like this:
In uniform, with a visor & apron & polo shirt on