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Creative Brief

Who are you?

We're making an INDEPENDENT film. It's part of a whole "storyworld," so there will be websites and casual games as part of of the project too.

What do you need?

An ICONIC illustration for the project. It should be a ZOMBIE-VAMPIRE hybrid -- basically a zombie with vampire teeth. Except this one is SAD. Crying. Emo. In a funny way! The film is a COMEDY but not a mainstream one -- it is absurdist, existentialist, and intellectual. We want a semi-stupid logo for it -- see our brilliant sketch here:

http://dl.dropbox.com/u/1815912/example....

Pretty stupid, right? We laugh every time we look at that, and we'd like the icon you come up with to retain the same sense of humor while looking... better.

It should be flat, iconic, with little to no shading -- we want to be able to STENCIL it on walls and SCREEN PRINT it on t-shirts. We will also be using it for application icons and web site logos, so it should scale to smaller sizes.

This is going to be a long-term project, so there should be further opportunities for us to work together beyond this logo, once we complete our fundraising and launch the project.

Who Is Your Audience?

Smart people with a sense of humor. Young people that don't usually go to art-house theaters.

Requirements

We Absolutely Must Have

It shouldn't look violent or scary like most Zombie/Vampire illustrations. People should look at it, chuckle, and say, "what is that?!?"

Have FUN with it!

Materials

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