• Award$350
  • Entries102
  • Creatives39

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LET ME TELL YOU ABOUT US:

We're STAR12 -- the leading provider of training in North America

HERE IS WHAT WE NEED:

We're STAR12 -- the leading provider of training in North America

We want a character that we can use in our "lighter" advertising -- a "star person" who we will use as a spokesperson to explain benefits and features of STAR12 membership. We want something simple and fun to help us convey some of our more complex concepts.

I actually want 5 versions of the character -- as described below. But, your first submission can be just the #1 version of the character facing forward with eyes wide open. But, if I rate you 4 or higher -- you'll want to create all 5 versions to be in contention for the award (If I rate you 3 or lower -- I'll let you know whether I think tweaking could put your illustration in contention -- or whether your basic premise is just not what I'm looking for).

While there are 5 versions -- they only vary slightly -- so the bulk of the time should be spent on getting the character created ... the versions shouldn't take that much additional work.

____________________________WHAT I NEED:_____________________________

STAR12 Character -- 5 versions

(probably a STAR person with a 12 badge or shirt, or something else to show the 12 on him ... but we may not need to show the "12")

1. Smiling forward facing Both eyes wide open

2. Smiling forward facing winking

3. Smiling with a megaphone to his mouth (as if hes announcing something big)

4. Smiling and point to the right

5. Smiling and point to the left

OUR TARGET AUDIENCE IS:

STAR12 members -- who are Adults who pursue professional development and continuing education.

WE LIKE THESE DESIGNS:

Im looking for a playful image. Things that come to mind that I like::

Character Styles Drawn from advertising:

KMART bright idea guy

WALMART happy face dude

California raisins

Planters Mr. Peanut

Illustration Styles Drawn from Profesional Cartoons:

Rugrats

Simpsons

Kung-Fu Panda

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Character should be able to work in color & B&W. I'm attaching a graphic of our logo so you can see our colors and basic look.

Image should be provided in a file format that we can manipulate (for size, shape, etc.)

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