• Assured$400
  • Entries19
  • Creatives7

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Business Info

Business Name

Innovation Challenge "Smart Lunch"

What do you do?

Starting March 17, 2012, an innovation Challenge - "Smart Lunch" will be launched. The daily lunch can become much smarter; food alone represents about 30% of total green house gas emissions in society. Starting March 17, 2012, entrepreneurs, designers, researchers, students and the general public are invited to come up with ideas around how to make different aspects of food supply chain smarter. 100 new ideas and existing innovations will be selected to get help by professional innovation partners to take it to the next level. The best ideas will be put together in a concept for a "Smart Lunch", and served at the exhibition Tipping Point, Kulturhuset Stockholm in June 2012.

Now we need an illustration for a smart lunch, where a lot of aspects are considered;
-Ingredients
-Packaging
-Transportation
-Cooking
-Waste management
-Concepts

The illustration will be used as a quick way to inform participants of the project.

We are dying to see your take on this!

How many pages of illustration do you need?

1

Does your illustration need to be a particular size?

No particular size, but it would be great if it is in the format 16:9 (horisontal, not vertical)

Target Audience

What is your industry?

Innovation

Describe the target audience for your illustration

Entrepreneurs, designers, innovators, students and the general public

What 3 things would you like to communicate to your audience through your illustration?

Smartness
Sustainability
Innovation

Style and Concept

What lillustration styles do you like?

Infographic style
For example, we like "Good Magazine" - http://www.good.is/infographics

What colors do you want to see in your illustration?

If you like, please be inspired from the colors at the top here: http://smartlunch.ideascale.com/

Green, pink, blue and black. But other colors are welcome ;-)

What colors do you NOT want to see in your illustration?

no info

What adjectives should best describe your illustration?

Innovative, modern, fresh, crisp and clear.

Where will you use the illustration (print, website, etc.)?

web mostly - but also print

Do you have additional info or links you'd like to share?

Check in: http://suggest.ideascale.com/ - here are some inspiring innovations ; we will contact them on Skype so that they can present their ideas.

About the attached files:
-The illustration is an inspiration of all the aspects that will be taken into account and how this could be visualized (Thanks, Monika Wassn for the illustration).
-The Multitouch screen is how the ideas/innovaitons will be presented - all 1000 will have 60 second video each to present their idea on one of the areas (ingredients/packaging/transportation...).

Materials

Contract
Files

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