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Business Info
Business Name
eyeSpeak
What do you do?
advertising
How many pages of illustration do you need?
three illustrations
Does your illustration need to be a particular size?
See below
Target Audience
What is your industry?
Convenience store
Describe the target audience for your illustration
We're opening a convenience store next to a casino in a rural area. Target audience will be older - 45+ - and like to gamble, buy cheap gas, and be greeted with a smile.
What 3 things would you like to communicate to your audience through your lillustration?
See below
Style and Concept
What lillustration styles do you like?
see below
What colors do you want to see in your illustration?
see below
What colors do you NOT want to see in your illustration?
see below
What adjectives should best describe your illustration?
see below
Where will you use the illustration (print, website, etc.)?
in store signage
Do you have additional info or links you'd like to share?
We need 3 vector illustrations, one for each of the following:
A.) FISH. Must be a Walleye Pike.
B.) SODA CUP. Can have a generic word "cola" on it, but it must not include any branded soft drink name.
C.) GAS PUMP NOZZLE.
Attached are reference images for each of items above. These are reference images only, please do not copy the style or view angles.
Illustration Style
All three illustrations must be done in the same style, which should be whimsical, fun and colorful, but not overly detailed since these will be used for signs that are viewed from a distance. Use of gradients and blending should be minimal or not used at all. Simple, flat areas of color are best. Below is an illustration style we would like to mimic. The color palette for this project should follow the "Hungry? Thirsty? Gassy?" mockup also attached. The illustrations will be reproduced with process colors, so other complimentary colors may be used as well.
Proportion
Attached is an image file showing the layout of the final piece. Each of the specific illustrations will be placed under the appropriate word. It would be okay if some small part of each illustration extend over part of the words above them. For example, the straw coming out of the soda cup could cover part of the word "Thirsty?".
Samples for reference only:
Materials
Contract
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