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1.The client completed an interactive design brief.
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- The client specifies what they want (and don't want).
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2.Our über-talented designers created dozens of unique designs.
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LET ME TELL YOU ABOUT US:
We are a company that develops web-based software solutions to enhance the automotive repair process. Our goal is to use illustrations to help car owners to better understand the repairs being performed on their vehicles. It is important that our illustrations be both professional and consumer-friendly.
HERE IS WHAT WE NEED:
We are looking for graphic designers to develop illustrations for specific auto repair process flows. The illustrations should contain graphics for each step in the auto repair process flow (for example, five illustrations if there are five steps). You could add simple text to explain each step of the process flow, if you would like to.
To make this easier for you, we have identified one repair process flow for you to illustrate: changing a car's air filter.
Here is an article and video that walks through the process on how to change car air filters. Please design the illustration based on the following instructions: http://www.edmunds.com/ownership/howto/a....
Again, these should be technical illustrations that have a professional look but are *also* consumer-friendly. The consumer is the ultimate audience.
OUR TARGET AUDIENCE IS:
Consumers who drops their car off at dealership service centers or repair shops and want to understand the repairs being performed.
WE LIKE THESE DESIGNS:
Clean, simple, professional.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We don't want "cartoon" type illustrations that do not seem professional. We also do not want overly technical line diagrams that are not meant for the average consumer (who knows very little about cars).
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