LET ME TELL YOU ABOUT US:
It grabs hold of us without a warning. Makes our hearts beat faster. And faster. And faster. Everyone has experienced desire yet for a certain person, a certain place or an elusive moment.
We are two German girls, Anna and Alex from Dusseldorf and Berlin. We are about to launch our own online magazine named Sehnsucht (longing/desire). We both made our degrees in fashion journalism and media communication. Our aim is to proof that online journalism is as profound as print journalism. No doubt there are some nice fashion blogs on the web. But the variety of different journalistic genres like reports, portraits and so on are on the verge of falling to dust.
Sehnsucht is about fashion, culture and art in Berlin, Dusseldorf and worldwide we dont just post some fashion chit-chat and celebrity gossip. We never write about things we havent experienced ourselves and finally, we dont just rewrite press releases. We do interviews and research and we produce our own fashion shoots we dont just scan them out of magazines.
HERE IS WHAT WE NEED:
We are looking for the illustration of a young woman expressing a strong feeling of desire. She should be right in between of being beautiful and being special with a little edge. She lives in her own world, goes beyond being only girly and sweet and knows exactly how to dress like a young, fashionable woman. Her style should be a bit grungy, a bit arty, but never too mainstream, never cheesy. The colours of the illustration should match the colours of our homepage (beige and green)
The illustration should be an addition to our Sehnsucht-logo (see picture) and is supposed to appear in the header (left corner) of our homepage and on our business cards.
OUR TARGET AUDIENCE IS:
Our target audience is mostly women between 16 and 40 years who know that fashion can be more than consuming, Manolos and dressing up . To our readers, fashion means culture, zeitgeist and self-expression.
We want them to recognize that we are two ambitious girls having fun writing about fashion from a different angle.
WE LIKE THESE DESIGNS:
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Please no mainstream-Glamour-shopping-girl chewing bubble gum and wearing a clutchno handbags please!!!
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