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Business Info

Business Name

W3i

What do you do?

W3i helps independent social game developers make more money from their mobile games by helping them connect with more advertisers willing to pay them for to promoting their offers in their games. Users benefit by earning free virtual currency for watching videos, installing apps, or completing other simple offers.

How many pages of illustration do you need?

1

Does your illustration need to be a particular size?

900 width by 500 height

Target Audience

What is your industry?

mobile advertising

Describe the target audience for your illustration

Senior Marketing Professional/Founder at Mobile Social Game Studio
Mid-30s
Male
Tech Savvy
Urban Resident
English is primary language

What 3 things would you like to communicate to your audience through your illustration?

We are looking to create a new visual for our Offer Exchange (see attached Offer Exchange.pptx) so that it is more appealing from a design stand-point while still communicating the existing information. The information needed to communicate remains:

1. W3i provides more offers to the developer by sourcing offers directly and from all leading networks
2. W3i's Offer Exchange is a conduit connecting the demand from advertisers with the users (supply) from freemium apps/games
3. W3i's Offer Exchange is a technology that opens up the market to all

Style and Concept

What lillustration styles do you like?

http://www.mobclix.com
http://chartboost.com/direct-deals

What colors do you want to see in your illustration?

Consistent with the brand identity guide attached.

What colors do you NOT want to see in your illustration?

Consistent with the brand identity guide attached.

What adjectives should best describe your illustration?

The W3i story is one of mobility, freedom and instant connection. Our style is youthful,
energetic and progressive.

Where will you use the illustration (print, website, etc.)?

website (http://w3i.com/monetize-users/monetizati...) and presentation

Do you have additional info or links you'd like to share?

We cannot name any of our partners in this visual. There can be text accompanying this visual so it is not necessary to speak to all details of how we create value. However, will be open to visuals that attempt to include text. Please be sure the text is editable if used.

Materials

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