LET ME TELL YOU ABOUT US:
We're flair4all.com a design and development company of wall decals. We believe that everyone needs a little style, or flair, in the space they call their own. Most of our products are designed for tween/teen girls right now, but we want to create some items for younger children. Visit our website at www.flair4all.com to learn more about us and see our products.
HERE IS WHAT WE NEED:
We are looking for designs for a new wall decal item on flair4all.com. Each design should be presented in what we call a flair pack. A flair pack consists of (3) 12x17 sheets of printed vinyl with each decal diecut. Each sheet can be different, but it doesnt have to be. The goal is maximize the impact on the wall by utilizing each of the 3 sheets to build an overall design. Keep in mind that the best designs will carry a theme and lead to intuitive placement(s) on the wall. Individual stickers that can only be placed randomly are less desirable than ones that create an overall scene. For an example check out the difference between Poppy Pow (ideal) and Beachy Peace (not ideal) on flair4all.com.
Submissions to us should include your design laid out on 3 sheets as well as a shot of the decals placed as you envision them in a childs room/bathroom.
Specific Theme Direction: For this project, we are looking for the creation of a design based on a ballet theme. Little girls love dancing, tutus, pretty pink costumes and pretending to be beautiful ballerinas. We want to bring those ideas to life on a 3-8 year old girls wall. Color theme should stay in the pastel pink family with introduction of other colors as appropriate. Style should tend toward the mainstream to appeal to a wide audience, but with a twist that makes it unique, relevant and fun for todays little girls.
OUR TARGET AUDIENCE IS:
Product should be designed for children 3-8 years old
Keep in mind that Mom is the primary purchaser of the product. She is buying wall decals as a fun, easy way to decorate. Its a simple way to finish a room or change the look of a bedroom, bathroom or toy room.
WE LIKE THESE EXAMPLES:
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Sheet size (trim size) = 12 x 17
Sheet Live area = 11.75 x 16.25
You have 3 sheets to work with
Actual size at 300dpi
File format: Submissions should be made as a multi page PDF; however, if chosen we will require that the final deliverable be created using Adobe CS3 using any or all of these: Photoshop, InDesign, Illustrator (however do not add effects in Illustrator). Provide layered files not flattened with fonts outlined, plus any linked files. Files should also be in CMYK (no spot colors)
Space between art should be at a minimum of 1/4
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