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Business Info

Business Name

Foundation Escalera

What do you do?

Non Profit

Describe the target audience for your header design

We are a non profit that builds schools for kids in impoverished countries.

Does your header need to be a specific size?

Header needs to be 1280 544 pixels.

Target Audience

What is your industry?

Other

What 3 things would you like to communicate to your audience through your header design?

We need this Header/Banner to be very clean and clear and crisp. Nothing busy, just clean. We build schools for very poor kids in Mexico, so a very high resolution pic of a mexican child, or a mexican school would be great if it is very crisp and high quality. This banner needs to reflect what we do, and we build schools in mexico as a charity. We donate 100% of donations to building schools and helping kids with education.

Style and Concept

What header design styles do you like?

We like how crisp and clean this banner looks, but obviously this type of picture would not work for what we do. http://www.charitywater.org/

What colors do you want to see in your header design?

I'm not exactly sure, we just want it to be very professional and clean looking.

What colors do you NOT want to see in your header design?

Not sure.

What adjectives should best describe your header design?

Good question.

What content must be included in the header design?

We want it to say the following info:

"School Changes Everything"
"Help Us Build 100 More"

Do you have additional requirements or links you'd like to share?

This is our current homepage banner, it needs to be much much better than our current homepage banner. This may help you understand where we are trying to go. escalera.myshopify.com

Materials

Contract
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