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Business Info

Business Name

Independent Developer

What do you do?

Mobile app developer for iOS and Android

Do you have specific size requirements for the icons or buttons?

4 in x 4 in @ 72 dpi

How many different icons and/or buttons do you need designed?


We'd like to develop long term relationship with designers on future icon designs, because we need quite a bit of volume.

Target Audience

What is your industry?


Describe the target audience for your icon or button design

Creative and fun icon design for social mobile app for young adults, teens, mainly targeting the college students TA group.

What 3 things would you like to communicate to your audience through your icon or button design?

Need help with designing creative icons with different subjects. The story creativity part is as important as the design itself, brainstorming witty character concepts that fits the subject matter with a humorous twist. For example, what would be a creative and witty icon design to describe someone with a very nice body? Perhaps we can create a stereotypical portrayal of an hour glass shape for female users and 6 cans of beer for male users (6 packs! get it!) to bring a bit of humor to the subject. Once the style and format is confirmed, the icon designing process should become more and more efficient over time. The time frame for the project is 1 month. After the project goes live, additional icons will be needed so if both parties are happy with the project results, the project can potentially evolve into a long term working relationship.

Style and Concept

What icon or button design styles do you like?

Design Guidelines:
- Please use flat design
- Utilize bright pastel colors (make sure colorset is not overly grey, should still feel a bit vibrant)
- Do not need overly complicated details, less is more
- Story of design should be fun, creative, imaginative, humorous, and witty to describe the subject of the icon (e.g. scenarios, emotions, characteristics, etc that can be associated with the subject)
- Design in a way where users can feel an attachment or relatedness to the subject icon

What colors do you want to see in your icon or button design?

A color set fitting with the sample icons uploaded. Mainly bright soft colors fitting for flat design. Also, please use simple shapes and outlines, consistent line thickness, vibrant pastel colors, good use of color shadows to give flat design more sophistication and depth so the icons pop more with creative storyboarding

What colors do you NOT want to see in your icon or button design?

No neon color sets. No overly pale, grey murky color sets. DO NOT use design style of traditional media print or graphics with overly complicated details, shapes, variant thickness of lines and outlines, odd shapes, and overly detailed elements that make the design seem too serious or realistic

What adjectives should best describe your icon or button design?

Bold, creative, fun, interesting, light-hearted, humorous, young, vibrant, bright, playful, modern, more on the cute/girly side than very masculine (round edges preferred over very hard design style with lots of sharp edges and shapes)

What content must be included in the icon or button design?

This contest is for a total of 10 icons. In order for us to quickly match with the designer that has the best fitting creativity and style, please design 2 of the following 3 options.

Icon for:
1) A person whom you love to dream about
2) A person who is your perfect wingman/wingwoman
3) Someone who's got very innovative ideas

Please note to focus on the creativity, wit, and humor of the story aspect of the design. Remember, the story behind the design should make the audience chuckle, thinking "oh that is very clever!" I advice for the icons to please do a tiny bit of simple google research on what stories can best represent the icon subject.

The design style should follow similar style as the samples, giving the audience the feeling all the icons are in the same general family.

Do you have additional requirements or links you'd like to share?

For reference to flat design, can checkout this YouTube channel with very good flat design. https://www.youtube.com/watch?v=sNhhvQGs...
Can also checkout the app Headspace for reference.



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