2018 Logo Design Trends
New logo design trends and fads appear every year. Here are six logo design trends that are hot in 2018, plus two fads you should avoid.
The Founder Institute works with both entrepreneurs and teams at multiple stages of their growing business, including idea stage, prototype stage, and early company stage.
Crowdspring has worked with the Founder Institute for many years to help its companies with naming, design and branding.
Successful entrepreneurs and business owners know that a company's logo (and its overall design) is one of the most important parts of a company's brand identity. The logo is used on advertising, marketing and branding materials.
Your company's logo is the common element that will help your customers remember your business.
But it's impossible to stand out when your logo looks like thousands of others.
Online logo makers, logo generators and free logo design services can't help. There's nothing unique, custom or brilliant about instant custom made logos created by a computer from templates.
Crowdspring is different. We help clients find a unique, custom logo design at an affordable price, designed by professional designers using a dramatically simple graphic design process. It's never been easier to get a perfect, professional business logo design - designed by experienced designers - that will wow your customers and set you apart from your competitors.
We have everything you need in one place (project management, designer discovery, feedback, file transfers, IP protections for the work you're buying, award-winning customer support, and more).
Crowdspring is trusted by tens of thousands of the world's best businesses and brands. Crowdspring lets you tailor your logo to your brand and makes the work of finding your perfect design feel less like work.
Stop wasting your valuable time elsewhere. Over 220,000 talented creatives from 195 countries work on crowdspring.
Beautiful design that drives results. If you're not 100% happy with your design project, we'll promptly refund all your money.
All the support you need, when you need it. Our dedicated support team (99% customer satisfaction) is available by phone, email, and chat to ensure your success.
Powerful intellectual property protections, made simple. Every project includes industry leading customized, dynamic legal contracts and policies that protect your intellectual property.
Projects run for 7 days, but you can shorten them to as little as 1 day if you're in a hurry. Many entries come in the last few days of a project, and we encourage you to wait until the project ends before picking your favorite (tell us if you want to close the project early). You can extend your project for free, up to 7 more days if you need more time.
Logo design packages start at $299, while projects with a single designer (1-to-1 projects) start at $200. All packages include the award to the designer and crowdspring's fee, a custom legal contract giving you full rights to the work you're buying, free focus groups, our award-winning customer support, tools and platform. You can select packages and features based on what you need and your budget. You will always know up front exactly what you'll pay, with no hidden costs and no surprises.
Absolutely! Every project on crowdspring is protected by a custom legal contract giving you full rights to the work you're buying. If you have multiple awards, you'll have separate contracts for each. Once the contract is signed and the creative is paid after you approve the final deliverables in your project, you can use the design (or name) any way you like. You can change it or alter it in any way – it's yours.
The non-winning work remains the property of the person who created that work. This means you may not use those other entries (or any portions of them) in any way. But we give you an easy way to add awards and make offers in your projects when you find more than one design (or name) you love.
You'll see dozens of designs from multiple designers. The more active you are in the project, the more designs you will get. We'll let you know every time a new design or comment comes in and invite you to give feedback. The more feedback you provide, the more designs you'll receive. Years of experience show us that projects with active clients will receive more than double the designs compared to projects with low client participation.
Absolutely! In fact, this is a key factor for success. Once the designs start rolling in, let the designers know what you think about their designs. You can score and give individual feedback. You can also update your brief if you want to address all participants in your project. They are happy to make changes and iterate on their designs.
When you score each entry (1 to 5 stars), your score and comments are private. Only you and the individual designer will see the star rating and comments on their design. Updates to your brief are public for all participants in the project.
Like more than one logo design? It happens all the time. You can start your project with multiple awards or add awards at any time during your project. You can also make offers on additional designs after your project has been awarded.
You have seven days to select your favorite after the project closes. Sometimes, you might need an extra few days. Just let us know when that happens.
In design projects, you'll have a private area to complete the project with the designer you chose. If you have more than one award, you'll have a separate wrap-up with each designer. Each of you will sign the legal contract for the project (giving you full rights once the designer is paid).
You can continue to iterate and request changes in wrap-up to make sure the design is just right. Once you approve the proof files, the designer will create and send final files for your approval. Once you approve the final files, we pay the designer and you own full rights to the work.
In naming projects, you'll sign the contract and confirm the name and that's it - it's yours.
For each project category, we'll recommend required file types and will ask the winning designer to provide you with appropriate final files. You can always request specific formats you or your printer require.
Crowdspring is the first stop for any aspiring entrepreneur, whether bootstrapped or VC-backed. The creative power of the their crowd is unmatched anywhere.
We’ve all heard the advice: invest in your logo. And while it may seem obvious to some why it’s important to invest in a well-designed logo, many entrepreneurs and small business owners don’t really understand why logos are so important.
In the simplest of terms, a logo is a graphic mark, emblem design, icon, or mark that identifies your company, organization, or you. If you run a business, your brand is more than just your company name and logo, but a logo is an important part of a company’s brand. It’s the visual cornerstone of the brand.
The most important job of a logo is to help customers and customer prospects identify your company. That’s why the best logos are simple and memorable. Just think about how many logos you are able to recognize in your everyday life! Those logos serve as a reminder that Nike was the brand that made your shoes, or that Apple is the reason why you’re reading this on a Macbook.
Another important job of a logo is to draw attention to your company and its products and/or services. Logos don’t only identify what your company does or stands for, but they also catch people’s eyes. People remember great logos! Again, it’s all about association. If people associate a specific symbol or font with your brand, then they will instantly recognize it wherever they are.
One of the best parts of a logo, assuming you’re not using generic templates, is that it can only be associated with your business. It doesn’t matter if a different company is similar to yours, what matters is that your logos are different. As a result, you have an opportunity to make a unique first impression. Often, a logo is one of the first defense barriers against competition. Besides your company’s name, it’s the first difference customers and prospects will notice. That’s why it’s important to avoid generic and cliche logos.
Some of the best logo designers in the world work on crowdspring. crowdspring is home to the world's best creative team.
Unlike the traditional freelancer or agency market, crowdspring is a crowdsourcing marketplace. On crowdspring, thousands of designers from over 195 countries around the world compete for your business. You will get choice for your logo design that you will not get anywhere else. In fact, we guarantee your satisfaction 100% – no questions asked.
Our unique model and design process addresses many of the concerns encountered when pricing the design of logos. We take a lot of the work and stress out of the equation for you: you won't need to get quotes in advance for the work, or interview designer after designer.
Your set the price for your project, and designers from around the world will post their designs to your project for you to review. When your project ends, you choose the design you like the best. It’s that simple!
Crowdspring guarantees your satisfaction in logo projects. There's NO fine-print. We are not happy until you are. People are so thrilled with the designs they receive on crowdspring that we are proud to stand behind the work and make you an unconditional promise.
New logo design trends and fads appear every year. Here are six logo design trends that are hot in 2018, plus two fads you should avoid.
A strong logo is an important part of a company's brand identity. Keep your business safe from these seven deadly sins of logo design.
Stay away from generic, template based logo design. Generic design can kill your business.
We're happy only when you are.
Our support team is always ready to help you with a free, no obligation design consultation.