LET ME TELL YOU ABOUT US:
Adventura is a holiday tour operator offering holidays for solo travellers. People come on their own but join a group of ready made friends (others that have booked the same trip). All our holidays include activities e.g. ski, biking, sailing, diving, hiking, tennis.
We are NOT a dating holiday company. Our saying is Why miss out on a holiday just because your friends cant make it!
HERE IS WHAT WE NEED:
We recently rebranded to Adventura from SpeedBreaks. Speedbreaks had dating connotations and people were embarrassed about coming. So we want the Adventura brand to be cooler. More about doing an activity holiday and making friends rather than meeting a partner.
We need a new newsletter designed and supplied in html together with any psd for graphics templates.
Our previous newsletter style is here: http://www.adventura.com/0105.cfm
We will be presenting the same information e.g. main story, offers, highlights and a space to advert (adventura advert is in the design above).
However, we need it to look totally different so that people realise we've changed.
We are also open to any suggestions for a total change of presentation. You have total creative license
OUR TARGET AUDIENCE IS:
Our customers are generally aged between 30 and 45 (average 37) and are professionals usually in management positions.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Logo. One largish photo.
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