LET ME TELL YOU ABOUT US:
The company is BKI, an education/self-help company based on the Work of Byron Katie, the author of several bestselling books including "Loving What Is." The Work is a simple bur revolutionary process that anyone can do any time, any where to question their painful thoughts and beliefs. Similar to cognitive behavioral therapy, "The Work" consists of four simple questions that can be applied to beliefs like "I'm not good enough," or "he doesn't love me enough." The results are extraordinary and the Work has a large following both nationally and internationally.
HERE IS WHAT WE NEED:
We need an email template for the monthly themed newsletter (jan- new year's resolutions, feb - love and relationships, etc.). It should be similar to the look and feel of the website and it will incorporate the new logo (we will update as soon as it's ready).
OUR TARGET AUDIENCE IS:
Anyone who would go to a therapist to help deal with depression, stress, anxiety, heartbreak, grief, parenting and/or relationship issues. Also, therapists and health professionals as well as businesses and entrepreneurs.
WE LIKE THESE DESIGNS:
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
A main article that has links for a written interview main article, and the options to listen to the story (audio link) or watch it (video link). We also will have a monthly exercise with a pdf download for the exercise, and a "Dear Katie" column. In addition, we'd like room for two more articles that will vary monthly. One will be a very short article introducing a new product, and the other will be a theme-related article/story that will give away a link to a product. It needs to be clear, simple and readable. The longer articles can link back to a page on the main website (thework.com) which is currently being redesigned. It should be modern, friendly and professional. Thanks!
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