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Business Info

Business Name

TBD - Food Truck Listing Website (No Name Yet, URL will be the business name)

What do you do?

I make it easy for people to (a) find a food truck in their general vicinity and (b) schedule catering services with independent food truck operators. I also provide online services for food truck operators; such as local discussion boards, technology tips and tricks, mobile Point of Sales solutions, etc.

Do you require that a .COM, .ORG or other URL be available?

A .COM url is preferred, however, if the domain name complements the extension (.mobi, .com, .net, .co, etc), then it will be considered. The domain name will be the business name. No country names, please.

Target Audience

What is your industry?

Restaurant Listings and Reviews, specifically to the food truck industry.

Describe your audience

The Audience are foodies and tech literate (not necessarily tech savvy). They are in the 20-35 age range. They still party on the weekends (i.e. no kids at home) and spend a large portion of their budget eating out for lunch and/or dinner. There is also the market for young professionals who do not have the luxury of eating out for dinner all the time (i.e. they have kids), therefore, treasure their lunch engagements.

What 3 things do you want your domain name to communicate to your audience?

The domain name does not have to communicate Food Truck Listings...boring. It can be a single word (or 2 words at the most) that could be a trendy or period lexicon. If it relates to food or mobile food, then that is fine. Just needs to be scalable enough for any type of food truck (Taco Trucks to NY Strip Trucks) to want to register.

List the domain names of your top three anticipated competitors


Note: I do not want a regional name like, miamifoodtrucks.com.

Style and Concept

What character, tenor or spirit do you wish to convey?

Foodies, who love to tell all their friends where they just ate.
Hip, but not trendy.
Simple, but astute.
Clever, but not over every one's head.

Do you want to include additional info?

As much as I would love to get a 3-4 character name like Fab.com, Etsy.com, or yelp.com, i know that may not be possible. Unless, it works with a .co, .net, etc....NO COUNTRY EXTENSION.

Here are some names i started jotting down. You do not have to include any of these names in the URL, but if you like it and can make it work, then by all means, please use them:

Roam, Portable, Migrant, Nomadic, Rover.
Bite, Chow, Eats, Grit, Grub, Larder, Mess, Ration
Mobile Kitchen, Mobile Canteen, Catering Truck, Lunch Wagon, Chuck Wagon, Stand.
Bill, Check, Menu, Order, waiter, fare, board, table, Full Service, Next, Your Number Is, Name Please, Order Up.



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