Email Template For A Newsletter

LET ME TELL YOU ABOUT US:

MyCorporation is a business-to-business website primarily helping people start new businesses by filing documents with government agencies in all 50 states. While we focus on forming new corporations and LLCs, we also offer trademark services, DBA filings, and corporate maintenance services that support incorporated businesses.

HERE IS WHAT WE NEED:

We're looking for a flexible newsletter template(s) that can communicate long informational content, short promotional messages ($ Off sales), highlight customer testimonials, and/or 3rd party partner content/promos. Promotions are generally offered monthly, but the main purpose of the newsletter is communicate information that entrepreneurs can use to manage their business (while making reference to how our products can help them).

OUR TARGET AUDIENCE IS:

Our customers historically have been professionals age 35-55 (60% male) with incomes $100k+. However, the gender mix and income range has changed recently since we started offering Free Corporations and LLCs last year - so the design doesn't have to be "high-end".

We want our communications to be professional (since we offer "legal" document filing services).

WE LIKE THESE DESIGNS:

Designs should be clean, and may include our website header (though not required). While the template should have flexibility for promotional messages, it should not come across in a way that cheapens our brand.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Do not use too many colors, or varying promotional bursts. Simple clean lines are important, color gradients are acceptable. Our color palate is Blue/White, with minimal use of primary/secondary colors for accent.