NAPP has picked a winning company name

For $200 they received 273 writing concepts from 63 writers!

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Starts:10-Jul-14 4:19 p.m. GMT

Ends:14-Jul-14 4:19 p.m. GMT


Award 1: $200, was awarded to Running...




Preview: crowdSPRING Contract


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Creative brief

The buyer added updates to the brief. Read them.

What does your company do?

North American Pet Products Leads Industry in Innovation &
North American Pet Products® is an established
manufacturer of quality pet products. Our mission is to offer
environmentally responsible products that improve the lives of pets
through ingenuity and value.
Our high quality pet products are made from natural, reclaimed,
renewable materials under the best selling consumer brands: Classy
Kitty, Claw Tuff, Bobcat, & Bird Brainers. Commercial brands include,
Zoo Quality, & Barney’s Pet. Our combined products and private label
manufacturing are seen at over 25,000 retail stores throughout North
America. North American Pet operates two distribution facilities located
in California and New Jersey.
North American Pet Products consumer brands encompasses:
• Classy Kitty-Worlds best selling cat furniture
• ClawTuff-Cat toys and scratchers
• BobCat-Hi quality, multi use cat furniture
• Bird Brainers- Engaging toys for improved bird health
North American Pet Products Commercial brands include:
• Zoo Quality- Manufacturer of custom habitat displays for retailers
• Barney’s Pet- Distributor of world’s finest quality companion
Please visit to learn more about North American Pet
Products family of companies.

Do you require that a .COM or other URL be available for the new name?

I require that a .com with with the exact name submitted be available

What is your industry?


Describe your customers

People who quality pet products for their pet.

What 3 things do you want your company name to communicate to your customers?

Quality, Durable, Fun, Innovative, Top of the line, Exciting

List the names of your top three competitors

Armarkat, Ware, Majestic Pet, Molly and Firends, Kittywalk, Catty Stacks, Go Pet Club, SmartCat

What character, tenor, or spirit do you wish to convey?

Quality, Made in North America, Fun, Functional

Are there specific words or phrases you do not like?


Are there specific words or phrases you like?


Do you have other info you want to share?

The current brand name for the line is Classy Kitty. We are looking to find a more modern, creative and eye catching name.

Brief updates

By NAPP on 10-Jul-14 4:31 p.m. GMT