G7Swan has picked a winning company name

For $200 they received 253 writing concepts from 61 writers!

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Starts:26-Sep-13 2:22 p.m. GMT

Ends:21-Oct-13 2:22 p.m. GMT


Award 1: $200, was awarded to Milton




Preview: crowdSPRING Contract


File 1: Swan_Retail_logo_1.jpg (641.3 KB)

Uploaded on 26-Sep-13 2:19 p.m. GMT

File 2: calibri_2.png (48.0 KB)

Uploaded on 26-Sep-13 2:19 p.m. GMT

Creative brief

What does your company do?

Swan Retail Ltd and G7 Computer Services Ltd will shortly be merging their two businesses. We would like suggestions re a new trading name which keeps the essence of the existing brand names but presents a combined image as the individual companies have a known presence within their specific target markets which we do not want to lose. As a merged company we provide multi-channel EPoS and retail management systems. Please see www.g7.co.uk and www.swanretail.co.uk for more information on our products and services.

Do you require that a .COM or other URL be available for the new name?

Yes co.uk

What is your industry?


Describe your customers

We are a B2B company whose main target markets are garden centres, furniture stores, department stores and other destination retailers. However we do work with a number of companies in other sectors including; hospitality, giftware retailers, farm shops and clothing retailers

What 3 things do you want your company name to communicate to your customers?

Quality, service, technology

List the names of your top three competitors

Davidson Richards
Intelligent Retail

What character, tenor, or spirit do you wish to convey?

business-like, serious,

Are there specific words or phrases you do not like?

None in particular

Are there specific words or phrases you like?

None in particular

Do you have other info you want to share?

Attached are our existing separate company logos