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Business Info

Business Name

Prodigy Learning Center

What does your company do?

We will provide child care. It will be a dual language (Spanish & English) day care available for kids 2 years old to 5. We want to introduce Spanish to kids while at the day care.

Do you have an existing tagline or tagline(s) that you've previously used?

No. It is currently not open. We are in the process of building it.

Target Audience

What is your industry?

Education and Universities

Describe your audience

2 years old to 5 years old
Working parents
Bilingual parents
Parents interested in a dual language concept
Parents looking for an educational setting
100,000 residents
In the same town as Texas A&M Univ. so lots of professors, educators & administrators

What 3 things do you want your tagline to communicate to your audience?

dual language
educational setting
learning
fun
low to student teacher ratio

List the taglines used by your top three competitors

Balanced learning approach (Primrose School)
Days filled with learning and fun, the key ingredients of our Life Essentials educational philosophy (Kiddie Academy)
Unlocking your childs full potential (Golden Keys Learning Ctr)
Learning today, leading tomorrow (Longmire Learning Ctr)

Style and Concept

What character, tenor or spirit do you want to convey?

low student to teach ratio
Education
Spanish/English curriculum
fun
safe

Are there any words or phrases you especially like or hate?

No. I just do not want to use anything close to the current daycare centers in College Station, TX or Bryan, TX. Be sure to do your research.

List your favorite taglines

Learning today, leading tomorrow
Caring. Honesty. Respect. Responsibility.
Daycare is great children make it special

Do you want to include additional info?

Our daycare will be a new daycare opening in Spring 2017! We are building a new building. We hope to capture families who have an interest in a daycare with a quality staff, low student to teacher ration, bilingual program, etc. There is a dual language program offered in the public schools in the community that starts in Kinder and its extremely competitive. So we would like to help prepare the kids applying to this program. And even if we don't have the kids applying to the dual language program learning Spanish in Texas is valuable. We do not currently have a logo. That search will begin after the tag line is created!! I like short tag lines but that seem meaningful. It needs to appeal to moms!!

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