Who are you?
Hi, I am an interior designer based in Hong Kong.
What is your industry?
What do you need?
I need a 7" L x 3" W design for the cover of a shopping guide for interior products for the home.
Title: IN THE KNOW
(Next line) The Shopping Directory
(Next line) For Your Interior
This should take up about 1/5 of the length of the cover. HONG KONG should be in the bottom 1/5 of the cover. The illustration. should really portray the title of the guide
My style is eclectic, a little funky/retro with touches of Moroccan. People recognise my ads by a chevron rug in the interior illustration. The cover should be simple, bold, fun, and stand out on a bookshelf!
Who Is Your Audience?
A lot of Xpats living in Hong Kong (a lot of French, Australian, English, Indian etc...very cosmopolitan and well travelled). and also has to appeal to local Hong Kong & China people.
People will be well-heeled and in the middle to top bracket earners.
I want them to know this is a witty, well written guide for people who want a beautiful home and are design savvy. I want them to know this is written by an interior designer who has trouped the streets to 'Learn the Knowledge' & to feel that finding this booklet is like gold dust!! (fyi, Hong Kong is a very tricky place to find your way around in terms of interiors)!
We Like These Examples
LUXE CITY GUIDES
We Absolutely Must Have
Colours: Cerise pink(or shocking pink), black & white...possibly one other colour.
I would really want chevron design somewhere in the cover.
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