{"id":23093,"date":"2017-02-03T09:14:59","date_gmt":"2017-02-03T15:14:59","guid":{"rendered":"https:\/\/blog.crowdspring.com\/?p=23093"},"modified":"2023-06-08T16:31:32","modified_gmt":"2023-06-08T21:31:32","slug":"how-to-choose-a-market-for-your-startup-or-small-business","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/how-to-choose-a-market-for-your-startup-or-small-business\/","title":{"rendered":"How To Choose A Market For Your Startup Or Small Business"},"content":{"rendered":"\n<div class='header-cta' style='display:none'>\n  <span>Want a free how to start a business checklist?<br \/>\n<\/span>\n  <a href='https:\/\/www.crowdspring.com\/how-to-start-a-business-checklist\/' class='btn btn-primary' target='_blank'>Get it now!<\/a>\n<\/div>\n\n<p>Many aspiring entrepreneurs are busy writing a <a href=\"https:\/\/www.crowdspring.com\/how-to-write-a-business-plan\/\" target=\"_blank\" rel=\"noopener\">business plan<\/a> and trying to figure out <a href=\"https:\/\/www.crowdspring.com\/blog\/starting-a-business\/\" target=\"_blank\" rel=\"noopener\">how to start a business<\/a>.<\/p>\n<p>Some are ready to get started.<\/p>\n<p>But most are not yet ready because they haven&#8217;t yet determined how their new business will make money.<\/p>\n<p>It&#8217;s not unusual when an entrepreneur or small business owner has a tough time describing the potential customers for their new business\u2019s products and services.<\/p>\n<p>This is a problem. Without customers, there is no revenue.<\/p>\n<p>If you try to sell your products and services to everyone, you will waste time and money.<\/p>\n<h2>When you choose a market for your startup or new business, you should consider these five main factors:<\/h2>\n<ul style=\"list-style-type: none;\">\n<li><em>1: How many customers are in the market?<\/em><\/li>\n<li><em>2: Can these customers pay for your products or services?<\/em><\/li>\n<li><em>3: Do these customers have the need you solve?<\/em><\/li>\n<li><em>4: How many competitors are competing for your customers\u2019 business?<\/em><\/li>\n<li><em>5: How does your business compare to your competitors?<\/em><\/li>\n<\/ul>\n<p>In this video, I discuss each factor:<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/b84wKeoQ0Oo\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"https:\/\/www.crowdspring.com\/how-it-works\/?utm_source=csblog&utm_medium=smb&utm_campaign=cta\" target=\"_blank\"><img decoding=\"async\" class=\"alignnone size-full wp-image-35262\" src=\"https:\/\/images.crowdspring.com\/blog\/wp-content\/uploads\/2022\/05\/06164945\/small-business-blog-master-cta.png\" alt=\"\" width=\"700\" height=\"466\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you sell your products and services to everyone, you will waste time and money. When you choose a market, you should consider five main factors.<\/p>\n","protected":false},"author":2,"featured_media":23094,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1666],"tags":[3160,2763,3176,3159,678],"class_list":["post-23093","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-small-business","tag-growing-a-business","tag-marketing-research","tag-metrics-measurement","tag-starting-a-business","tag-startups"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Choose A Market For Your Startup Or Small Business - crowdspring Blog<\/title>\n<meta name=\"description\" content=\"If you sell your products and services to everyone, you will waste time and money. When you choose a market, you should consider five main factors.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Choose A Market For Your Startup Or Small Business - crowdspring Blog\" \/>\n<meta property=\"og:description\" content=\"If you sell your products and services to everyone, you will waste time and money. When you choose a market, you should consider five main factors.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crowdspring.com\/blog\/how-to-choose-a-market-for-your-startup-or-small-business\/\" \/>\n<meta property=\"og:site_name\" content=\"crowdspring Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-03T15:14:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-08T21:31:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.crowdspring.com\/blog\/wp-content\/uploads\/2017\/02\/27132133\/choose_market_thumbnail.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ross Kimbarovsky\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ross Kimbarovsky\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/\"},\"author\":{\"name\":\"Ross Kimbarovsky\",\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/#\\\/schema\\\/person\\\/45a66ce5a05496798744cf14367aa575\"},\"headline\":\"How To Choose A Market For Your Startup Or Small Business\",\"datePublished\":\"2017-02-03T15:14:59+00:00\",\"dateModified\":\"2023-06-08T21:31:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/\"},\"wordCount\":198,\"publisher\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/images.crowdspring.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/27132133\\\/choose_market_thumbnail.jpg\",\"keywords\":[\"Growing a Business\",\"Marketing Research\",\"Metrics &amp; Measurement\",\"Starting a Business\",\"Startups\"],\"articleSection\":[\"Small Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/\",\"url\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/\",\"name\":\"How To Choose A Market For Your Startup Or Small Business - crowdspring Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.crowdspring.com\\\/blog\\\/how-to-choose-a-market-for-your-startup-or-small-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/images.crowdspring.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/27132133\\\/choose_market_thumbnail.jpg\",\"datePublished\":\"2017-02-03T15:14:59+00:00\",\"dateModified\":\"2023-06-08T21:31:32+00:00\",\"description\":\"If you sell your products and services to everyone, you will waste time and money. 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