The Evolution of a co-Founder

Today marks a monumental day in crowdSPRING history. As a company filled with creative, like-minded individuals who love and appreciate good design and usability, it’s no surprise that the soft glow of Apples beam throughout the office on our MacBook Pros.

Pete even has the copy from the heralded “Think Different” Apple advertising campaign taped up to his wall:

“Here’s to the crazy ones.
The misfits. The rebels. The troublemakers. The round pegs in the square hole.
The ones who see things differently.
They’re not fond of rules. And they have no respect for the status quo.
You can quote them, disagree with them, glorify or vilify them.
About the only thing you can’t do is ignore them.
Because they change things.
They push the human race forward.
And while some may see them as the crazy ones, we see genius.
Because the people who are crazy enough to think they can change the world, are the ones who do.”

Apple’s “Think Different” campaign is an example of brilliant advertising that helped brand the company, and the copy embodies how we think at crowdSPRING.

So, I’m happy to announce today that our dear co-Founder, Ross Kimbarovsky, is now the proud owner of a MacBook Pro.

You may be wondering, “Why all the hoopla?” This is a huge deal for the rest of the crowdSPRING staff because Ross is a rebel in his own sorts. For months, he had been toting his “Dapple,” a hybrid of a Dell laptop with an Apple sticker. It taunted the rest of us. Every day we said to Ross, “When are you just going to give in and get a Mac?” We made bets as to when he would finally cave, but none of us guessed that it would be the day Apple announced their latest MacBook + MacBook Pros.

But as Ross is never one to completely conform, he remains loyal to his desktop PC. One day, we will get him down from running 4 browsers to 2 (seriously – he runs Chrome, Safari, Internet Explorer + Firefox on the PC), reduce his windows from 100 to 10, and get him to use only 1 computer at work.


Before: Ross + his Dapple struggle to get through meetings without shutting down after 45 minutes


After: Ross + The Real Deal = Happily Ever After (and a better battery life)

Kudos to you, Ross. Welcome to our world.

Love,
Mike, Pete, Angeline, Jerome, Chris, Sean, + Chad