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Why Beautiful Design Isn’t Always Best For Small Businesses and Startups

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Why Beautiful Design Isn’t Always Best For Small Businesses and Startups

There’s always beauty in good design, but good design isn’t always beautiful. You don’t have to look further than a site like Craigslist, with its infamously austere look, for proof that unattractive websites can be popular and functionally easy to use. What is it that draws people to use sites that are otherwise considered to be a little less than easy on the eyes?

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