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3 Important Strategies for Increasing Brand Awareness and Recognition using Social Media
Brand awareness and recognition are critically important if you want to grow your business.Today, the best strategy for most businesses to create brand awareness and recognition is to build an online presence and leverage social media. We look at 3 strategies that will help you do this with your business.
The Complete 6-Step Guide to Starting a Cleaning Business in 2020
We’ve created a comprehensive guide to starting a cleaning business. We discuss types of cleaning businesses, branding basics, financial and legal details, and marketing. This guide provides everything you need to know about starting a new cleaning business in 2020.
6 Ways That a Strong Brand Identity Will Drive Sales For Your Construction Business
Competition in the construction business is fierce, which means that growing your construction business requires a strong marketing and branding strategy. Here are 6 ways that strong brand identity will drive sales for your construction business.
9 Essential and Proven Restaurant Marketing Strategies
Successful restaurants, especially today, cannot solely rely on having the best food and impeccable customer service. It’s essential to have strong marketing strategies in place, too. Whether you’ve been in business for years, or are just starting out, consider these restaurant-friendly marketing tactics to increase your sales.
Facebook Messenger Chatbot Marketing: The Definitive Guide (Updated for 2020)
We know that the idea of using a chatbot can be a little intimidating, especially for startups and small businesses. But the truth is that chatbots can improve marketing and make marketers’ lives easier. Read this comprehensive guide to Facebook Messenger Marketing using chatbots if you want to improve your marketing.
4 Ways to Effectively Build Brand Authority in Your Industry
You already know you offer the best of the best. And, you know your product or service inside out. Now how do you convey that confidence to your customers and prospects? A brand with authority and influence is a brand with a clear path for growth. Everyone wants to work with experts – so, use these strategies to position your brand as an expert in your field.
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Content Marketing Strategies for Small Business
If your business is like most small businesses, you’re struggling to find a good strategy that will help you reach customers and prospective customers on social networks. Paid advertising on those networks simply doesn’t work for most small businesses. And even when it works, paid advertising is becoming less effective. So if you can’t effectively advertise on social networks, what can you do? Content marketing offers a powerful answer.
7 Outstanding (and Free!) Stock Photography Sites Your Marketing Team Should Know About
Stock photography and art can’t be used to replace an authentic, consistent visual brand identity. But, stock photos can supplement an already established brand identity. Let’s take a look at the best sources for acquiring free, high-quality stock photos.
Brand Authenticity: Is It Important and How Can You Increase Your Brand’s Authenticity?
Consumers expect that the companies they deal with have integrity and authenticity. There are many reasons for this shift to authenticity in the consumer landscape, but one element is particularly crucial: millennials. Here are five key factors that help brands increase authenticity.