In the 1990s, grocery stores carried around 7,000 different products. Today, they carry up to 50,000. This dramatic increase in the number of products on store shelves makes it tough for brands to stand out. Consumers can pick from 15 different types of peanut butter, 50 different cereal brands, dozens of soft drink brands, etc. If you want to make your products stand out among the 50,000 others lining the shelves, check out our 6 proven tips for great food packaging.
When planning your next product, the less you leave to chance, the better. And while you can never guarantee a successful product launch, you can vastly improve your odds if you prepare properly. So, set your business’s next product design on the path to profitability with the valuable lessons from these 5 positively staggering successful products.
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Whether you’re an entrepreneur or small business owner looking to have your first logo designed, or an established company redesigning your website or marketing materials, the colors you choose can make or break your marketing initiatives. To help you take your brand and marketing to the next level, here are six things you should know about how marketers and businesses will use color in 2018.
Product design doesn’t need to be very expensive or time-consuming. There are many ways to get from idea to a prototype in a short amount of time, for a fraction of the price that people used to pay for traditional product design. You’ll want to understand and follow these important product design best practices.