Millennials and Gen Z pay particular attention to product packaging – but not in the same way that older generations viewed packaging. So how do you catch the attention of the most valuable spending generations in the history of the nation? We take a look at the important packaging design trends and how you can create exceptional product packaging that speaks to Millennials and Gen Z.

While powerful psychology principles guide product design, there are still plenty of great failures in product design. Want to guide your product design to a successful launch and profitable life? Then read on to benefit from the hard-won lessons of 7 absolutely epic product fails.

We can all agree that selling products is great, but designing and selling products that support global health instead of undermining it is even better. Challenge yourself to design a better tomorrow with these proven green product design strategies for a more sustainable future.

You might have heard of Local Motors – a company leveraging crowdsourcing to design cars. Local Motors licenses a chassis and then looks internally to its own community to innovate and refine the design of the car (othe..

In March 2008, the United States Department of the Treasury unveiled the new five dollar bill. Featuring a purple Helvetica five, the new $5 USD bill was designed by a 147 year old government agency (U.S. Bureau of Engravi..

I used to commute by train to my office in the center of Chicago. While walking from the train, I passed many bus stops. In the United States, most bus stops look like the photo below (a bus stop in Chicago).

Recently,..