We know that the idea of using a chatbot can be a little intimidating, especially for startups and small businesses. But the truth is that chatbots can improve marketing and make marketers’ lives easier. Read this comprehensive guide to Facebook Messenger Marketing using chatbots if you want to improve your marketing.
A strong brand shows what your company does, differentiates your company from competitors, and establishes a unique identity and presence in the marketplace. But sometimes, companies should consider a rebrand. We explore when and why companies should rebrand, and the best practices to rebrand your business.
Is your small business website helping or hindering your business? If you’re like most small businesses, your website is outdated, and not helping you to increase revenues and sales. Even worse, your website might be completely disconnected from the brand you’ve been building. Here are 7 key reasons why you should consider redesigning your website.
Today, we are experiencing a shift in how brands can efficiently market to their consumer base. There’s more competition and advertising noise, and consumers are better informed. It’s difficult to break through the noise, especially when you’re promoting a new company or new products or services. So what can you do if you’re launching a new company or a new product or service line? How can you break through the noise?
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