Successful restaurants, especially today, cannot solely rely on having the best food and impeccable customer service. It’s essential to have strong marketing strategies in place, too. Whether you’ve been in business for years, or are just starting out, consider these restaurant-friendly marketing tactics to increase your sales.
We know that the idea of using a chatbot can be a little intimidating, especially for startups and small businesses. But the truth is that chatbots can improve marketing and make marketers’ lives easier. Read this comprehensive guide to Facebook Messenger Marketing using chatbots if you want to improve your marketing.
You already know you offer the best of the best. And, you know your product or service inside out. Now how do you convey that confidence to your customers and prospects? A brand with authority and influence is a brand with a clear path for growth. Everyone wants to work with experts – so, use these strategies to position your brand as an expert in your field.
If your business is like most small businesses, you’re struggling to find a good strategy that will help you reach customers and prospective customers on social networks. Paid advertising on those networks simply doesn’t work for most small businesses. And even when it works, paid advertising is becoming less effective. So if you can’t effectively advertise on social networks, what can you do? Content marketing offers a powerful answer.
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Writing is a tricky business.You have to choose just the right words to convey your unique message to your specific audience. And, that’s only half the battle. Read on to learn how to write marketing copy that combines both art and science – copy that will engage your audience and motivate them to convert.
It doesn’t seem like that long ago that everyone touted Facebook’s newsfeed and Instagram’s feed as the new world for marketers to go forth and conquer. How quickly times change. “Stories” have grown to become a viable media format in their own right. Here’s a look at how popular brands use Stories and best practices and tips to help your business leverage Stories as a useful marketing channel.
Not all social media marketing is created equal. Some strategies and tactics are better than others. And, some strategies might be great – but are entirely the wrong fit for your business. Consider these 7 proven ways that will help you rise above the social media noise and better engage your audience on social networks.
There are so many ways to market your business today that it can be hard to know where to start. It’s not enough to market on different platforms. True success lies in integrating your marketing strategies across platforms. But how does one actually go about integrating marketing across platforms and channels? Here are 7 strategies that will help you bridge the gap between your online and offline marketing efforts.