What Numbers Should Be Important To Startups And Small Businesses?

A number of small business owners and young entrepreneurs have asked us what numbers and measurements are most important to crowdSPRING. We measure many different things, so there’s no simple answer to that question. But in thinking about the categories of numbers we measure, I came up with a list of five categories – I discuss those categories in the following short video:

What Numbers Should Be Important To Startups And Small Businesses? from Ross Kimbarovsky on Vimeo.

What numbers do YOU think should be important to startups and small businesses?