Dates

Starts:18-Nov-13 9:53 p.m. GMT

Ends:2-Dec-13 9:53 p.m. GMT

Awards

Award 1: $250

Formats

, , NONE

Contract

Preview: crowdSPRING Contract

Materials

There are no materials for this project.

Creative brief

The buyer added updates to the brief. Read them.

Business Name

International Burrito Concept (Name in the works through other project)

What does your company do?

Burrito concept that goes outside the Southwest or Mexican themed burrito. Options will include a Thai style burrito, a cajun burrito, a buffalo burrito, etc.

Do you have an existing tagline or tagline(s) that you've previously used?

None.

What is your industry?

Food and Beverage

Describe your audience

College Students primarily - on college campuses.

What 3 things do you want your tagline to communicate to your audience?

International Flavor (Or different than the typical Mexican or Southwest style)
Fresh
Healthy

List the taglines used by your top three competitors

Burritos without borders.
We are the cure for the Common Burrito

What character, tenor or spirit do you want to convey?

Fun, youthful, Fresh

Are there any words or phrases you especially like or hate?

Stay away from International (too long)

List your favorite taglines

Burritos without Borders - we love this, but we can't use it.

Do you want to include additional info?

This concept is in the early stages of ideation and development.

Brief updates

2-Feb-14 7:25 a.m. GMT
Hi all,

We just wanted to let you know that the buyer in this project has not chosen a winner so we're going to close the project. Please know that we've made repeated attempts to contact them by phone and email but were unable to reach them.

Thanks so much for participating and see you around the site,

The cS crew