Maggie's Promise (All Natural Dog Treat) Logo / Bag Label Design

Award
$500
Ended 20-Jan-09
This project is complete.
Show me:
Awhile ago
j_ward creative
Entry 12-Jan-09, 10:23pm GMT

Logo and original type design
mjhardin creative
Entry Comment 12-Jan-09, 7:38pm GMT

I'm traveling today, but I'll have another go at it to see what I can do.
edenDesigns creative
Entry 12-Jan-09, 4:46pm GMT

hi there, please consider my logo for your project, i kept it professional yet homely, with a farm house element.
feed back is appreciated
joe
wvandenbrock creative
Entry Comment 12-Jan-09, 9:15am GMT

Withdrawn: Whoops, I uploaded the wrong file.
wvandenbrock creative
Entry 12-Jan-09, 9:14am GMT

dog treats logo and bag design (labrador image is royalty free)
wvandenbrock creative
Entry 12-Jan-09, 8:55am GMT

dog treats logo and bag design (labrador image is royalty free)
twisha creative
Entry Comment 12-Jan-09, 3:54am GMT

One more thing, you talked about changes in the silhouette. Are the type and color a good direction or does that need work too?
twisha creative
Entry Comment 12-Jan-09, 3:53am GMT

Hiya Doug,

Thanks for the feedback. I am sorry that this veered from what you were asking for. After all this is something you have to live with. This might be much but would it be possible for you to post screen-shot pictures of the clif bars you actually like. They have ...(more)
ylwdog buyer
Entry Comment 11-Jan-09, 11:57pm GMT

I do appreciate you taking all the elements into account... but it is the opposite direction I would go.
ylwdog buyer
Entry Comment 11-Jan-09, 11:56pm GMT

Twisha,
I think I would like to see more companion illustration rather than leashed training imagery. Also rather than silhouettes I think the Clif Bar design is directly out there. But giving feedback not tying you down... :-)

Doug
ylwdog buyer
Entry Comment 11-Jan-09, 11:51pm GMT

Very nice. Simple but strong. The actual shape has me a little confused. It appears as a leaf, heart w/ the spine of the leaf and the tail. . I like it... just can't put my finger on it.
ylwdog buyer
Entry Comment 11-Jan-09, 11:48pm GMT

Nice. Idea is nice, font is better. I would like to see it developed more, but I do like the direction.
ylwdog buyer
Entry Comment 11-Jan-09, 11:38pm GMT

Very nice design work. I would like to see the olive leaf in a more natural green and the maroon more brown or orange.
mjhardin creative
Entry 11-Jan-09, 11:34pm GMT

Carrying the natural theme forward, I have created a brandmark that is designed to be printed in one color. This will reduce ink usage and will be friendlier to the environment. Also by eliminating the dog reference, this will allow brand extension down the road to include other animals (cats, birds, ...(more)
nisha0612 creative
Entry 11-Jan-09, 10:28pm GMT

With more stylized text.
twisha creative
Entry 11-Jan-09, 10:23pm GMT

Heya Doug,

I took into account the notes you had written and created this package. A lot of the inspiration for the style comes from the CLIF packaging.

I look forward to hearing from you soon.
Best,
tsb
octografico creative
Entry 11-Jan-09, 9:30pm GMT

This is my take after reading your project description and looking at your samples. Let me know if I'm way off base. I went for the whole label instead of just the logo.

The silhouettes were made by someone else but I have permission to use them commercially.
twisha creative
Entry Comment 11-Jan-09, 6:56pm GMT

Hi There,

Thanks for your comments. I am glad that you like the direction that I choose to go in. I will work on integrating this on the label size which is 4 x 6" is this correct? If anything else comes to mind feel free to send me a message. ...(more)
mjhardin creative
Entry Comment 11-Jan-09, 6:24pm GMT

Withdrawn: Whoops, I uploaded the wrong file.
mjhardin creative
Entry 11-Jan-09, 6:23pm GMT

A clean, identifiable brandmark that will compete on the shelf with any national brand.
mjhardin creative
Entry 11-Jan-09, 6:21pm GMT

A clean, identifiable brandmark that will compete on the shelf with any national brand.
hopper creative
Entry 11-Jan-09, 4:18pm GMT

sample idea
hopper creative
Entry 11-Jan-09, 4:17pm GMT

maggies promise idea for submission.
ylwdog buyer
Entry Comment 11-Jan-09, 12:40pm GMT

Really like the colors and the illustration.

Font is a bit too generic, needs to stand out on its own.

See green design for other details.
ylwdog buyer
Entry Comment 11-Jan-09, 12:38pm GMT

Label design is nice, colors are not organic enough and feel a bit generic.