Charitable Insurance Company Identity
a logo and stationery project by Stokefire

Award
$610
Ended 30-Dec-08
This project is complete.
Show me:
Awhile ago
dans creative
Entry Comment 22-Dec-08, 6:14pm GMT

:) It is a simple design for looping. The easiest way that I found. And yes, I thought it was a solution seemed to me an anagram for C + W. Certainly is not a design right for you because a good logo should not be interpreted or described by the ...(more)
Stokefire buyer
Entry Comment 22-Dec-08, 6:00pm GMT

Thanks for this second submission.

Comments regarding the fonts still apply from your previous entry.

As for the logo, at first glance it doesn't seem to help tell the story of Causeworth. We see the "c" and that it looks a bit like a swoosh, but we're not sure how this helps ...(more)
Stokefire buyer
Entry Comment 22-Dec-08, 5:55pm GMT

Thanks for the submission, dans.

Well, we're intrigued, but we're not sure what to make of this. What is the drawing of? Points for originality, but points of for obscurity. Is this the loop at the bottom of a safety pin?

The typeface is certainly respectable, but the C and ...(more)
redshadows2000 creative
Entry 22-Dec-08, 5:11pm GMT

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aloder creative
Entry 22-Dec-08, 2:57pm GMT

Hey, let me know if I'm on the right track with this entry. For the letterhead, I was thinking a simple watermark using Strathmore ScriptSmooth 24lb Watermark paper, with a typed out address along the bottom. I really like the look of this one. Feedback greatly appreciated. Thanks.
dans creative
Entry 21-Dec-08, 12:06pm GMT

Thanks.
dans creative
Entry 21-Dec-08, 11:53am GMT

Hello.
Stokefire buyer
Entry Comment 19-Dec-08, 1:27pm GMT

I think the font choice for the name is very intriguing. Has a sense of approachability and perhaps even wonder. The boxes going off into the distance share the wonder aspect, though I'm not sure that they're able to tell a strong enough story for us.

Also of concern, the ...(more)
Stokefire buyer
Entry Comment 19-Dec-08, 1:16pm GMT

Very interesting and promising... Thank you for submitting

Three stars for the concept, one for look and feel. We like the idea of the bolt, and the iconic nature (easy to remember and duplicate) but it feels very "web 2.0" which is something we want to avoid. If there were ...(more)
chaidesign creative
Entry 19-Dec-08, 2:29am GMT

This is a blend of a charitable hand with life's magical building blocks. The blocks invoke wonder, imply scattering for the greatest good, and unlimited potential. It is a very simple image that is memorable and easily recollected. It does not reflect a traditional insurance company in design ...(more)
graphichunter creative
Entry 18-Dec-08, 10:57pm GMT

Logo/BC

If you like this I can take it to the next step.

The "C" with the arrow represents causeworth giving back.
Stokefire buyer
Entry Comment 18-Dec-08, 9:07pm GMT

While the designs are interesting, this isn't quite how crowdSPRING works. I suggest you watch for a few days to see how it unfolds. Better yet, check out the how-to section of the site. If you do choose to participate we look forward to seeing your concepts.
NHNewton creative
Entry 18-Dec-08, 8:53pm GMT

Hello-

I have been an art director and graphic designer for 23 years, working in many industries. I have a great deal of Insurance experience, as you will see from clients served in my resume, and one of my specialties is logo design. Please see the portfolio sample I have attached, and ...(more)