Thanks the additional submission. I do like the all caps approach better, and yes, I realize that the font is pretty easy to change, so I appreciate the flexibility!
This is one of the top submissions -- the alternatives take a very different approach so I'm trying to figure which one best carries the brand identity forward. Thanks!
Disclosure: I created everything in my entry and I didn't copy anyone else's concept. (?)
Hi Charlene Li. Thank you so much for the positive feedback and for appreciating my work. By the way, I love the name Altimeter - there is so much potential for creative branding. This new version of your logo uses a stronger type treatment in a font I think you will like. In all capital letters, it seemed the type wanted to be a little smaller to balance - but I could always go bigger if you wish. I have so many fonts that the possibilities are endless so if this is not quite there, rest assured, I will find the one that's just right. And yes, that is a little spot of blue light below the stand alone graphic. I wanted to demonstrate that the icon is translucent blue glass. The light treatment could be used with your logo. Thanks again for your time and consideration.
Comments
This is one of the top submissions -- the alternatives take a very different approach so I'm trying to figure which one best carries the brand identity forward. Thanks!
2-Dec-08, 12:52pm GMT
Disclosure: I created everything in my entry and I didn't copy anyone else's concept. (?)
Hi Charlene Li. Thank you so much for the positive feedback and for appreciating my work. By the way, I love the name Altimeter - there is so much potential for creative branding. This new version of your logo uses a stronger type treatment in a font I think you will like. In all capital letters, it seemed the type wanted to be a little smaller to balance - but I could always go bigger if you wish. I have so many fonts that the possibilities are endless so if this is not quite there, rest assured, I will find the one that's just right. And yes, that is a little spot of blue light below the stand alone graphic. I wanted to demonstrate that the icon is translucent blue glass. The light treatment could be used with your logo. Thanks again for your time and consideration.2-Dec-08, 7:34am GMT